Case Study with Boy Problems | Liz Plank

Liz Plank pointed her camera at her unmade bed, and started something she never expected. The Forbes 30 Under 30 journalist and bestselling author sits down with Spotify to talk about building Boy Problems from scratch: why she recorded from her bedroom on purpose, how listeners became her co-producers, and what it looks like when 12 years of cumulative listening time happens in just six months.Plus: the audience crossover nobody saw coming, and how muffins became a fan community inside joke.