TRACKSound
Inside Morocco's Mission to Build a World-Class Startup Ecosystem
About this track
In this episode, we welcomed Khadija Khartit, Founder of Sohaara and investor on Shark Tank Morocco, for a rich and inspiring conversation hosted by Fouzi Boukries, Soft Skills Coach and English Teacher, known for helping entrepreneurs improve their communication, mindset, and leadership skills. Together, Khadija and Fouzi dived into the startup ecosystem in Morocco, discussing business realities, growth challenges, and the importance of mentorship and smart funding. Khadija shared her decision to return to Morocco with a clear mission: supporting startup founders through investment, guidance, and skill development. The conversation also shed light on Sohaara, an upskilling platform designed to help entrepreneurs and startup teams strengthen their business, leadership, and execution skills. With Fouzi’s background in soft skills and language coaching, the discussion naturally expanded to the role of English in business, global communication, and why mastering it is becoming essential for Moroccan founders aiming to scale internationally. An insightful episode blending business, education, and entrepreneurship, offering valuable lessons for anyone interested in startups, personal development, and the future of Morocco’s entrepreneurial ecosystem.
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